Wine in China
Following the success of the first Wine in China Conference last year, Meiburg Wine Media has compiled a fresh batch of topics and speakers for the 2014 Conference – being held in Hong Kong the day before the International Wine and Spirits Fair. Wine in China is the “inner circle of insiders” conference – giving delegates direct access to our industry’s most tapped-in insiders, in order to help the wine business grow in China.
With three different streams for attendees to choose from; each stream offering several seminars – delegates will connect with industry leaders, discover new trends, expand their business network, discuss partnerships, and further develop their wine knowledge. The first stream focuses on entering the market, with speakers including business leaders from some of the more established importers in the region. The next stream focuses on building out a trade network, featuring a number of key players from the Greater Chinese F&B trade, retail channels and marketing platforms such as wine fairs and education. The final stream focuses on connecting directly with consumers, bringing in heavy-hitters from local wine media, market research and public relations.
Tickets can be purchased here.
2014 Topics – Finding the Right Importer; Market Entry Logistics; Connecting with the F&B Trade; Wine Retail; Building Loyalty: Education and Internal Training; Consumer Dynamics; Packaging for the Chinese Market and Media among others.
2014 Speakers – ASC Fine Wines, Simon Hong * Bravo Asia, Aaron Lau * Crown Wine Cellars, Gregory De’Eb * Ella Cheong, Patrick Lee * Grace Vineyard, Judy Chan * Grande Passione, JC Viens * MacroAsia, David Pedrol * MW Candidate, Stephen Li * Shangri-La, Yang Lu * Touchmedia, Neil Ducray among others.
Wine in China 2013 Seminars: Marketing Materials and Packaging, Wine Press and Digital Media
Debra Meiburg MW leads a panel discussion with Jaime Araujo, Terravina; Lynn Grebstad, Grebstad Hicks Communications; Tersina Shieh, Wine Marketing Consultant; Aaron Lau, Bravo Asia.
Jay Oatway of Jay Oatway Media leads a panel discussion with Euan McKirdy, The Drinks Business; John Abbott, Decanter; Nelson Siu, Wine Luxe; Nicholas Siu, Cru; Ali Nicol, WinetimesHK; Nichole Mao, Villa Maria.
Wine in China 2013 speakers included: Altaya, Sabrina Hosford * Applied Wine, Christian Pillsbury * ASC, David Lucas * ASC, Dorian Tang *AWSEC, Jennie Mack * Bravo Asia, Aaron Lau * Christies, Simon Tam * Crown Wine Cellars, Gregory De’Eb Cru, Nicholas Siu * Decanter, John Abbott * DFS Group, Susan Lansing * Ease Scent, Terry Tang * East Meets West, Gregory Bielot * Ella Cheong, Patrick Lee * Export Now, Frank Lavin * Food & Beverage Logistics, Paul Duffy * Grebstad Hicks Communications, Lynn Grebstad * Hong Kong Wine Society, Roland Müksch * ICL, Laura Budlong * Links Concept, Patricio de la Fuente Saez * Macro Asia, David Andrews * Meiburg Wine Media, Debra Meiburg MW * Meiburg Wine Media, Sarah Heller * New Zealand Winegrowers, Natalie Potts * Northeast, Dean Aslin * Pudao Wines , Marcus Ford * Restaurant and Bar, James Orr * SCMP, Sarah Wong * Shangri-la, Yang Lu * Social Business Consultant, Jay Oatway * Summergate, Ian Ford * Swire Hotels, Yvonne Cheung * Terravina, Jaime Araujo * The Drinks Business, Euan McKirdy * Torres China, Alberto Fernandez * Villa Maria, Nichole Mao * Watson’s Wine, Jeremy Stockman * Wine Hero, Lucy Anderson * Wine Intelligence, Rui Su * Wine Business Consultant, Yvonne Wang * Wine Marketing Consultant, Tersina Shieh * Wineluxe, Nelson Siu * WineTimesHK, Ali Nicol * WSET, Ivy Ng * Xantana, Xania Wong * Yacht Club on the Bund, Christian Zhang * Yesmywine, David Pedrol